Dechert is organized by 27 offices around the globe that are seamlessly integrated. Dechert delivers deep legal expertise and practical commercial judgment for high-stakes matters in sectors with the greatest complexities, intricacies and regulatory demands.

Dechert needed a full website redesign and brand refresh to elevate their digital presence above their large global competitors. We knew this was a unique opportunity to develop brand recognition across multiple touch points. Over the course of this project, we worked to understand Dechert’s key demographics to map out various user paths throughout the new experience. This resulted in a user-centric website experience focused on building an engaged audience through thought leadership. The homepage was crucial to this goal by acting as the primary digital hub for their unique content. Additionally, a robust careers section implemented optimal conversion points along with meaningful content to convert their engaged audience into Dechert lawyers.